Does Gary from sales screw over your company's growth?
Join us in the latest episode of Grow with the Flow, where Ferdinand Goetzen and Clement Dumont sit down with Leah Tharin, a serial Growth exec and advisor for companies like Paddle, NorthOne, and Toggl.
We had tons of fun learning more about who Leah really is, how she became so good at growth, and why Gary from sales seems to be such a problem for PLG companies out there.
Within this episode, we also covered :
✅ How to unlock PLG within your enterprise sales motion
✅ Leah's approach to defining team-based goals
✅ Benefits of placing your unfair advantage outside of your product
✅ Growth Ops and optimizing your team for success
…and much more!
As always, we shared a “kudos” and a “facepalm” of the week, dove into a popular social post from our guest, and asked some rapid-fire questions.
If you enjoyed this episode, please subscribe, like, share, and rate wherever you listen — it really helps us grow and get found!
Stay tuned for more!
Useful links👇
Check out Leah's newsletter - https://www.leahtharin.com/
Connect to Leah on LinkedIn - https://www.linkedin.com/in/leahtharin/
Check Product Tea with Leah - https://www.youtube.com/@producteawithleah
Follow The Growth Syndicate on LinkedIn https://www.linkedin.com/company/thegrowthsyndicate
Check our website if you need help with building your growth engine https://www.thegrowthsyndicate.com/
Subscribe to our Substack for even more content https://thegrowthsyndicate.substack.com/
Highlights:
00:00 – Introduction and setting the vibe
03:34 – Leah’s inspiring origin story
08:45 – Exploring the meaning behind the growth function
16:00 – Differentiating your SaaS for a competitive edge
21:00 – The rise of buyer power in the new PLG era
25:00 – Combining PLG with a robust enterprise sales process
31:26 – Who owns growth: Marketing or Product?
38:10 – Leveraging POCs to drive PLG growth
39:30 – Aligning marketing and company-wide goals
45:51 – Challenges of managing high-performance employees
47:37 – Quick-fire questions and insights
49:00 – Kudos and facepalms: Reflecting on wins and lessons
52:43 – LinkedIn post spotlight: The solopreneur journey
57:56 – Rapid-fire round: Final thoughts and takeaways
#plg #pls #saas #podcast #growth #productledgrowth
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